Our Mission

• To reduce the time and expense
  of negotiating effective business partnerships in the software industry
  
  
• To strengthen reseller, referral and other alliance relationships via clear agreements that maximize revenue while minimizing risk
  
  
• To help align your overall channel
  and alliance objectives, thereby leveraging your investment in these relationships
  

• Fewer than one in ten software alliances provide meaningful
  revenue to the software vendor
• Many alliances run aground
  because the parties fail to negotiate alliance agreements that contain clear and meaningful commitments by both sides
• Other alliances fail because the relationships are not adequately managed and monitored
  

Software Strategies Will:

• Advise on and negotiate alliance agreements with appropriate safeguards, targets, compensation plans, exit options and “teeth”
• Provide a legal framework for all of your business partner agreements,
  so they are consistent and support alliance relationships across the
  core business functions
• Monitor alliance performance according to pre-defined metrics
• Conduct due diligence on prospective business partners

Successful alliances have a clear business strategy, well-crafted structure, and flexible management. This book is a must-read for business development and legal executives crafting software alliances. It explains in plain English how the scope, terms, conditions, and framing of these deals can be designed to reach strategic goals and set the stage for productive partnerships.

Ben Gomes-Casseres
Co-author, Mastering Alliance Strategy
and Professor, Brandeis University

See Publications for more details...